Why Record Stores Are Thriving in the Streaming Era — And How Yours Can Too
Vinyl sales have grown for 17 consecutive years despite — or because of — streaming. Here’s why record stores that understand this shift are growing, and what it means for yours.
How Your Comic Shop Beats Amazon at the One Thing They Can Never Offer
You can’t compete with Amazon on price. Here’s what you compete on instead — and why local comic shops that understand this are the ones that keep growing.
Why Your Record Store Website Gets No Traffic — And What to Do About It
You built the website. You put in the hours. And yet traffic is basically zero. Here are the 7 most common reasons record store websites get no organic traffic — and how to fix each one.
What Every Comic Shop Website Needs (And Most Are Missing)
Most comic shop websites were built to check a box. Here are the 7 things that separate a website that works from one that quietly costs you customers every day.
How to Rank #1 for “Comic Shop Near Me”: The 5 Factors That Actually Matter
Google’s Map Pack has three slots. Here’s exactly what determines who gets in — and what comic shop owners can do to rank at the top.
Local SEO for Record Stores: How to Get Found by Vinyl Lovers in Your City
Vinyl sales have grown for 17 consecutive years — but if your record store isn’t showing up on Google, you’re missing the customers who are actively looking for you.
How to Get Your Comic Shop on Google: A Step-by-Step Local SEO Guide
If someone searches “comic shop near me” right now, does your store show up? Here’s the step-by-step local SEO playbook for comic book shops.
5 Website Mistakes That Are Costing Your Shop Customers
The same five website problems show up on almost every indie retail site I look at. Here’s what they are, why they matter, and exactly how to fix them — no agency required.
The Complete Guide to Getting Your Record Store Found Online
If you run a record store, you already know the magic of what you do. You curate. You dig. You know the difference between an original pressing and a reissue before most people can read the label. But here’s the problem: Google doesn’t know any of that — and if Google doesn’t know it, neither […]
I Checked 200 Comic Book Store Websites — Almost None of Them Show Up on Google
I’m a comic dealer. I order from Lunar every Monday. A few months ago I got curious and started checking comic shop websites across the country — just pulling them up, looking at how they showed up on Google, seeing what a customer would actually find if they searched. I checked around 200 shops. Almost […]